Liberating African creativity.

Can data really see the human behind the numbers?

• 4 monthsR&D
• 4,500Prompts
• 3,000+Lines of code

Rebuilding trust in KFC’s flagship charity

• R106 millionDonations collected
• +10%More than the previous year
• −21 to +46Net sentiment

Inventing the Fast Track lane for the ultimate premium brand experience

• 750kNew Discovery Bank clients
• R3bnAnnual revenue from new-to-bank clients
• 1 400New clients every day

Unilever’s best-performing TikTok campaign and its #1 new product of the year

• 168 millionAXE impressions
• #1Robertsons: New Product of the Year
• 22.5%Robertsons sales uplift

Relaunching one of Africa’s Big 5 Banks

• +15%Consideration
• +R700 millionin Brand Valuation
• 5thMost Valuable Brand (up 2 places)

Turning everyday spending into joy and value

• +9%Year-on-year topline income
• #1Share of Voice in loyalty
• 92%Net sentiment

Taking a global launch into local culture

• 6Lead Tier 1 influencers
• 360PR launch
• DBN JulyPartnership

AI-powered precision performance marketing

• 3,655Showroom visits
• 277High-intent leads
• R722Cost per lead

Numbers are beautiful. But we should never let them consume us.

• WinnerWLA Best Responsible Gaming Advertising
• WinnerWLA Best New Media Advertising
• Shotentirely on LED screens

A new record high for tourist arrivals

• 10.48 millionInternational arrivals in 2025
• +17.6%Growth, Jan–Dec 2025
• 9 of 10Top markets grew

A spicy social idea that became Unilever’s #1 new product of the year

• 22.5%Sales uplift (H1 2024)
• +8.6%Owned media engagement
• Top 5Of Unilever global brands